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Category Archives: Soft Drinks

Hidden Costs of the RCS Bottle Blitz

Warning: If you are a student or a minor, please leave this blog NOW!

RCS Bottle Blitz
Ill-Conceived, Ignorant, and Destructive!

RAVENA-COEYMANS-SELKIRK — Kathy DeLuca and Lorraine Misuraca (left to right) next to the countless bottles donated last Thursday at the RCS High School cafeteria. Photo by Tom Tucker (Source: News Herald 138/22, July 19, 2012)

When asked several times on the RCS Friends and More Facebook site, Cathy Deluca refused to respond to the question, “How much money did the Bottle Blitz make?” Her response was, “Just ignore him.” Apparently it’s a big secret (like so much else surrounding her activities. See our article, Asskissers: No Answers, Just Censorship.). She wasn’t asked what the cost of the RCS Bottle Blitz might be. So we’re providing an estimate of the devastating cost of Deluca’s RCS Bottle Blitz.

In a recent CNN report Soft drinks: Public enemy No.1 in obesity fight? (CNN Fri April 27, 2012) Caleb Helleman writes:”Meanwhile, about 1 in 4 Americans gets at least 200 calories a day from sugary drinks. These numbers, along with work like Stanhope’s, gives ammunition to doctors and public health officials who say soda should be treated as public health enemy No. 1.”

Of course, CocaCola, the world’s largest soft-drink manufacturer takes a different view, saying: “There is no scientific evidence that connects sugary beverages to obesity,” says Katie Bayne, Coca-Cola’s president of sparkling beverages in North America, in an exclusive interview.” While Samantha Levine, spokesperson for New York mayor Bloomberg, says “Coke’s numbers have more fizz than fact. “The fact remains,” she says, “sugary beverages are a key driver of the obesity crisis that is killing 5,800 New Yorkers and costing the city $4 billion annually.”

According to an article published in the New York Times, “Soda: A Sin We Sip Instead of Smoke?” (Mark Bittman, February 13, 2012): “The problem is that at roughly 50 gallons per person per year, our consumption of soda, not to mention other sugar-sweetened beverages, is far from moderate, and appears to be an important factor in the rise in childhood obesity.

Fat in a Can!

This increase is at least partly responsible for a rise in what can no longer be called “adult onset” diabetes — because more and more children are now developing it.” The article continues, “Last week, the Obama administration announced a plan to ban candy and sweetened beverages from schools. A campaign against childhood obesity will be led by the first lady, Michelle Obama. And a growing number of public health advocates are pushing for even more aggressive actions, urging that soda be treated like tobacco: with taxes, warning labels and a massive public health marketing campaign, all to discourage consumption.”

Agendas like the RCS Bottle Blitz are in direct contravention and opposition to the White House, especially First Lady Michelle Obama’s focused campaign on health and nutrition, the National Institutes of Health, and public health efforts to stem the epidemic of obesity and related  health problems, and alcohol related morbidity and mortality, especially in young persons!

What about beer cans and bottles? Alcohol consumption can affect the individual, family, community in many ways, ranging from relatively minor consequences to incapacitation and even death, and the consumption doesn’t have to be extreme nor does it have to be “alcoholism.” The disease potentially affects everything in a person’s life, as the consequences of drinking snowball into bigger and bigger problems. There is a definite sense of progression with the effects that alcoholism has on an individual. Over the long run, things always get worse….never better.

Brewing for Trouble!
Potential Corpses in a Can!

To get some idea of the cost of alcohol abuse, the National Institutes of Health NIH released a report “Economic Costs of Alcohol and Drug Abuse Estimated at $246 Billion in The United States,”  which states that: “The new study reports that alcohol abuse and alcoholism generated about 60 percent of the estimated costs ($148 billion), while drug abuse and dependence accounted for the remaining 40 percent ($98 billion).” Here’s the real sock-it-to-me: Those figures were for 1998! Imagine what they in today’s figures! (Here’s a hint: The update calculations indicate that costs of alcohol abuse grew from $148 billion in 1992 to $185 billion in 1998, approximately a 25 percent increase, for an average annual increase of 3.8 percent. Source: Economic Costs of Alcohol and Drug Abuse (2002))

Alcohol abuse produces its evil effects mentally, physically, socially, spiritually. The overall cost to our society from alcoholism:

1) Lost time and money
2) Lost lives
3) Broken homes and families
4) Lost productivity (missed days of work, lost jobs, etc.)
5) Litigation and criminal costs

And don’t you wonder: How many of those cans and bottles were drained by underage kids? How much dangerous sex occurred after downing a couple of brews? How many jumped behind the wheel to drive?

About 5000 teenagers die every year due to alcohol use. In 2008, 11,773 people were killed in alcohol-impaired driving crashes, accounting for nearly one-third (32%) of all traffic-related deaths in the United States. (Source: SADD Underage Drinking).

Teens who are drinking are more likely to have unprotected sex, which can lead to potentially fatal sexually transmitted diseases, as well as unwanted pregnancies. (For more information on teenager alcohol related deaths see Teen Alcohol Abuse).

Headlines like the San Francisco Chronicle’s “Teenage Drinking a U.S. Epidemic” [2/26/02] and the New York Post’s “Boozed-Up Teens In Dangerous Liaisons,” [2/7/02] shout along with the advocates’ PR campaigns, often including hyped-up quotes from people like the National Center on Addiction and Substance Abuse (CASA)’s head Joe Califano, such as “Alcohol is the fatal attraction for many teens.”

So, for those of you who come up with the stock response, “personal,” “political,” “private vendetta,” or some similar stupidity to anything that anyone says against the idiotic and poorly planned projects some misguided adults in this community come up with to raise money for the district’s children, we’d like to point out that national and well-established statistics point to the fact that soft drinks and alcohol are time bombs.

This raises the question, then, of the appropriateness and the ethics of collecting empty containers that once contained the dangerous substances to raise money for programs for children! Here’s the logic: To get empty cans and bottles, the cans and bottles first have to be purchased. They then have to be transported. Then their contents are consumed by adults or by minors. Once they’re in the body, they work their evil magic: obesity, diabetes, drunkenness, death, etc.

BUT:

All those pretty cans and bottles are given positive value by the program organizers, especially in the children’s innocent eyes, because those emptied containers are associated with field trips, fun,  friends! You are, in fact, positively reinforcing a misinformed positive image for the causes of major public health problems!

In other words, the RCS Bottle Blitz is sending the WRONG MESSAGE! It’s providing negative education and working against all public health efforts to curb soft-drink and alcohol consumption based on solid scientific evidence! It’s teaching those innocent vulnerable minds that soft drinks and alcohol are good, and they should be purchased and consumed, because the empty containers make happy things happen. What are you people thinking!!!!

What are you morons thinking?

In the July 19th News Herald, a newspaper that provides information and, Yes! education, features a large color photograph of Ms Cathy Deluca, the “inspired” organizer of the RCS Bottle Blitz, together with Lorraine Misuraca (not to be confused with Jenafer “Jena”Misuraca, who has served as the VP on  one of the RCS school PTO’s. Jena had to shut down the PBC PTO’s FaceBook page because of the arguing), posing stupidly self-satisfied in front of what are described as “47 bags of bottles and cans and 74 cases.” You don’t need a magnifying glass to make out the beer labels and the soda cans. And the title reads, “Bottle Blitz is huge success.” Not for your children’s health, not for the mortality statistics, not for the public’s health. But maybe for the misguided public image of a couple of ignorant residents and the bottom line of the beer brewers and the soda manufacturers, the manufacturers of corn syrups, and retailers.

The RCS Bottle Blitz is irresponsible and misleading in many ways and does not represent good education nor the interests of the children it’s publicized to benefit!

Now, our scathing question is not what was going on in the editor’s pinhead, nor what Cathy Deluca was thinking (that’s scary in itself), but where are the educators, the teachers in all of this. Shouldn’t those highly paid, highly educated, highly paid morons have come out with some facts and figures, some options, some alternatives? Oh! Excuse me! They have the summer off, don’t they.

You Are Accidents
Looking for A Place to Happen!
The Editor

Challenge: Ms Cathy Deluca, Lorraine Misuraca, Superintendent Elizabeth Smith, Melanie Lekocevic we and our readers would like to hear your response to this article. Please send us your comments. Warning: And, given the atmosphere in the RCS school district, please don’t point a finger at the RCS board of education for not having stepped up to prevent this ill-conceived fiasco. You know as well as we do that if any BoE member, other than the teacher’s clique (by the way, where was Whalen, Engel, the teachers when this was being proposed? Teddy Reville, James Latter?)  lifted so much as a finger to point out the risks of the Bottle Blitz, he or she would have been lynched by the Coeymanazis. So don’t try to pull that one on us, Deluca and friends.

Special Notice: We make every effort to be truthful, complete, fair, and balanced on this blog; therefore, if you see anything that you know to be false or incorrect, or if you have additional information to clarify any issue, please let us know by e-mailing your information or by leaving a comment. It’s very important to us that we don’t fall into the same category as those whom this blog is intended to expose. Thank you very much in advance for your cooperation and assistance!